Corporate Design for GRN – Health Centres Rhein-Neckar
After many years of working within an outdated visual language in 2023 we redesigned the Corporate Identity of the GRN Health Centres. The challenge was to modernize the visual identity while respecting the institutional continuity. With other words, the logo was not to be touched. We implemented a flexible system, new fonts and brighter colours that express accessibility and visual clarity.
The new design communicates medical expertise and a human-centered approach. It grounds the GRN as a reliable medical institution.